Designers Fashion Headquarters

Grappling with thinning tresses? You’re not alone! About 74% of women say they’re affected too. Thankfully, Redken’s got some very good news. The brand’s newly launched Intra Force line guaranties thicker, fuller locks in only 30 days.

How does it work, you ask? The scientifically tested formula boosts hair density and fights thinning by detoxifying, stimulating and nourishing the scalp for optimal healthy hair growth. The revolutionary hair-care system features a 3-step at-home regimen, targeted solutions for on-the-spot action and an in-salon intensive treatment.

Yours truly had the chance to try it out and I must say I was quite impressed with the results. My lock

Read more…

Or at the Gym, get ready to look at best even in sweats.

Dolce&Gabbana’s sports collection is about looking your best even while training your hardest.

Read more…

Its Friday again and you know whats up. SoJones came across a relatively young streetwear brand called Betifon, which supports all the lifestyles we love. For the youthful heart, Betifons head honcho: Ben Lim tells all. [Participate in our giveaway with Are Easy Clothing] Introduce yourself and describe how your brand was started? My name is Ben Lim I am the owner and creative director of Betifon.

Read more…

While the summer heat beats down on us, many of the smaller menswear labels are putting the finishing touches on there Fall/Winter 11 collections. We all may assume that fashion brands live at least 2 seasons ahead, but for the smaller guys design comes much closer to the season at hand. For the newly relaunched Norman Hilton, much of design means looking back at the brands rich history. Much of what has been popular with the rise of American heritage brands has been the thoughtful reinterpretation of the old into something modern and elegant.

For the upcoming fall, the design and lookbook will be using the old New Yorker advertisements from the 60s for their inspiration.

Read more…

Though the NFL season may be in jeopardy next year, fans of Michael Vick may have something to cheer about anyway. Nike has juist announced that the star player has re-signed with the company. There are currently no details of the deal, but his longtime agent, Joel Segal stated that, “Michael is excited to have a long-term and strong relationship with Nike.” With the past behind him, Nike has taken chance on the star athlete stating: “We do not condone those actions, but we support the positive changes he has made to better himself off the field.” With Nike becoming the official apparel supplier in April 2012 things could get pretty interesting.